Now the majority demographic, Millennials are the largest pet-owing group and spend more on veterinary care. Millennials live on their mobile devices, rely on reviews before buying and want to have an emotional connection with your hospital and its mission. They check their smartphones 43 times a day. What you’ll learn:
- Take a consultative approach because millennials love effective teachers
- Be forward-looking, mapping out healthcare plans for pets
- Take time to bond with them, keeping notes on hobbies, interests and family
- Communicate in millennials’ preferred platforms of apps, texts, social media and mobile-friendly websites
- Engage with millennials on social media
- Set up a YouTube channel and publish regular videos because millennials prefer videos over handouts
- Offer appointment and refill requests through your mobile-friendly website and app
- Implement loyalty and frequent visitor programs
- Participate in community and charity events that show you give back to animal causes
This CE course for your entire team includes:
- Unlimited playback of recorded webinar
- Handout
- Online test
- CE certificate
- 1 hour of CE credit
For delivery details, see our Terms and Conditions.
